Headless WordPress

An architecture where WordPress manages content via its REST API or GraphQL, while a separate frontend (React, Next.js) handles the display layer.

Headless WordPress is an architecture where WordPress is used purely as a content management backend, serving content through its REST API or the WPGraphQL plugin. A separate frontend application, typically built with React, Next.js, or Gatsby, fetches and displays that content.

The main advantages are performance, flexibility in frontend technology, and the ability to use the same content across multiple platforms (web, mobile, digital signage). The tradeoff is significantly higher development complexity and cost compared to a traditional WordPress setup.