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How much does a one-page website cost?

A one-page website costs less than a multi-page site because there is only one layout to design and build. It works well for events, single products, ad landing pages and new businesses. For services that people search for separately, multiple pages usually rank and convert better.

The one-page website cost is lower than a full site because there is one layout to design, one set of content to write and fewer things to test. For the right purpose, a single long page can do the job well and launch quickly.

one-page website cost

This guide explains what a one-page site includes, what affects its price, and when it is the right choice.

What a one-page website includes

A single page is split into sections that the visitor scrolls through:

  • A headline and short introduction.
  • Services, product features or event details.
  • Reviews or proof of results.
  • Pricing or packages, if you show them.
  • Frequently asked questions.
  • A contact form, WhatsApp button or booking link.

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What affects the one-page website cost

FactorLower costHigher cost
DesignReady-made templateCustom design
ContentYou provide text and photosCopywriting and photography
FeaturesContact formBooking, payments, animations
TrackingBasic analyticsAd pixels and conversion tracking

A one-page site still needs a domain and hosting every year, and it should load fast on phones. Heavy animations can slow it down.

When a one-page site works well

  • Ad landing pages where every visitor should take one action.
  • Events and launches with a date, details and registration.
  • Single products or offers with one clear buy button.
  • New businesses that need a credible presence quickly.
  • Personal portfolios with a short list of work.

When you need more than one page

A single page struggles when you offer several services that people search for separately. Search engines rank pages, not sections, so one page cannot target many different searches. Google’s SEO starter guide recommends organising content so each topic is easy to find.

If you offer, for example, website design, speed work and maintenance, separate pages for each will usually rank better and convert better than one long page.

A one-page website cost compared with a small site

The gap between one page and a small multi-page site is often smaller than people expect, because much of the work is the same: design system, mobile layout, forms, tracking and launch checks. Our WordPress Starter website starts from $600 and covers up to 8 pages, so compare both options before you decide.

Tips to get the most from a single page

  1. Lead with one clear message and one main action.
  2. Keep sections short and use headings that match what people search for.
  3. Add reviews near the contact form.
  4. Compress images and test speed on a phone.
  5. Track form submissions so you know the page is working.

Our landing page glossary entry explains the difference between a landing page and a home page.

Example: when the one-page website cost pays off

A yoga studio launching a new weekend retreat needs a page with dates, the schedule, prices, photos and a booking form. A single page is perfect, and the one-page website cost is easy to justify because every visitor has one decision to make. A plumbing company offering repairs, installations and emergency call-outs is different. People search for each service separately, so separate pages will bring more calls. In that case the extra cost of a small multi-page site is worth paying, even though the one-page website cost is lower. Match the format to how your customers search, and the budget decision becomes simple.

Whichever you choose, keep the copy short, put the main action near the top and test the page on a phone before launch.

Frequently asked questions

Can a one-page site rank on Google?

It can rank for your brand name and one main topic. Ranking for several services is harder.

Can I add pages later?

Yes. If it is built on WordPress, new pages can be added without rebuilding the site.

Is a one-page website cost the same as a landing page?

Similar. A landing page is usually a one-page site focused on a single campaign or offer.

How long does it take to build?

Often one to two weeks once the content is ready.

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